Facilitating Buying Decisions
Turning Product Knowledge into Selling Power!
A New Sales Paradigm for Today’s Market Place
Based on the book The Selling Gap
Looking for that next level of sales performance!
The focus of this program is to develop the experienced sales professional’s knowledge of Influence and Persuasion skills to another level of competency and confidence.
Far too often we find ourselves at a plateau, doing well but not moving forward!
What if you could find the key’s to unlock even more of your teams potential in sales? Just like boiling water, it is only one degree between static water and powerful steam.
The same with our selling skills, a small change or idea can turn a good producer into a champion producer!
What kind of skills are we talking about
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A greater understanding of the buying /decision process and how it works! Now you can lead the customer through the decision process.
- Discovering the psychology of buying and read your customer! Each is different, by adapting you gain more trust and sales.
- Learn new tools that will turn your product knowledge into selling power! Customers buy outcomes and you can speak to the outcomes not just benefits?
- Master the art of Socratic Questioning and control/direct the interview! You are in control and the customers like it.
- Develop the ability to re-frame questions to direct/guide your customers thinking! Instead of Pushing you become the trusted adviser.
- Every purchase requires change, become the facilitator for decisions and change management for your customers.
- Develop the ability to read your customers behavior and act accordingly! More is communicated by behavior and actions and your reading them all.
- Eliminate objections/stalls/resistance for more sales! Minimize your call backs and wondering IF!
- Discover the Omega Strategies to remove resistance up front! Science based, counter intuitive and they work!
- Learn what influences your customers, both inside and outside their head! Gain their heart and trust.
- Discover your limit barriers and break through them! Amaze yourself on what you can accomplish!
So what makes us so different than the other programs out there?
- Have you used the one day seminar with a speaker, has there been a performance change?
- Have you used the standard educational approach of class room lecture, has there been a performance change?
- Have you used video tapes and CD programs, has there been a performance change?
This is a training experience that makes a difference!
Let’s learn selling skills in a way similar to learning to ride a bike, play the guitar, target shoot or even drive a car.
No tapes, CD’s or lectures, rather a hands on approach that submerges you into the concepts and coaches you through the skills.
What outcomes would you like for your selling team?
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Higher closing or conversion ratios with the same prospects!
- Larger profit margins per sale!
- Quicker closing and shorter sales cycles!
- Knowing your customer inside out and why they buy!
- Eliminate resistance and objections with ease!
- Know your own strengths and how to apply them!
- Have your customers buying from you instead of you selling to them!
- Earn more money per hour than you are today!
As we look at our education system, college or the company training programs, how many times did they teach you
- Selling skills,
- Questioning skills
- Buying psychology
Bet you got lots of product and book knowledge though!
With all the emphasis on product instead of selling skills, is it any wonder 80% of all new sales people fail in their first year! They never got the selling and influence skills that made the difference.
Here is your chance to fill your tool bag with functional, usable tools that work!
So how do we get it done for you?
- What other sales program incorporates the 20 years of research on persuasion and influence?
- What other sales program incorporates tools such as Socratic Questioning that puts you in control?
- What other program introduces you to Reverse Engineering that gives you a new view and insight to your customers and product?
- What other program gets into the concepts of beliefs, values and motives to help you facilitate buyer decisions?
- What other program helps salespeople facilitate decision making and change management?
How do I get started making my team even more competitive?
Simply call 701-373-0114 or use our contact page to get your consultation. Just think of the increase sales, commissions and recognition that you are so entitled to!
Section Titles and Program outline:
- What actually is a sale?
Defining what selling really is, the decision process.- Reverse Engineering your product!
Determining the Results of your product/service
Effective questioning to uncover customers needs
Finding new ways to use and present your product- Mastering the 5 levels of questioning
Understanding the various question forums
Uncovering values, motivations, decision factors
Finding the true issue of the customer
Socratic questioning
Re-framing questions- Understanding the Buying-Selling process
Steps of the process
5 Magic Decision Questions- People, Behaviors, Styles, Roles, Perceptions
Understanding the differences in people, DISC Profiles
Working with the differences in people- Dealing with resistance and objections
Eliminate objections through facilitating the decision process
What is resistance? Applying the Omega Strategies.
Steps to the final objection- Prospects, who are they, what do they look like?
Targets, Marketing and Qualifying.
Account penetration and influence- Body Language and Proxemics
What is body language
How to control the space for influence- Moving to the next level of performance
Developing Self-perceptions
Attitudes and goals
Structure, time, materials
Each program is structured and designed around the needs of the client. Our preference is several session over a period of weeks for the greatest ROI.
Materials will include a complete manual/workbook and The Selling Gap for each participant. A full DISC profile is included with the material. Audio CDs, E-books and printed books will also be available at an additional investment.
Time to make a difference in your sales & sales team, act now & take your market share.
Let the competition wonder what happened!









